Google kicked Fortnite off its Play Store on Thursday following theunparalleled theatricsof its remotion from Apple ’s app store before today .

As a recap , publishing firm Epic Games recently start out offer role player the option to buy Fortnite ’s in - secret plan currency , V Bucks , direct from Epic in both the secret plan ’s iOS and Android variation — a clear usurpation of the app stores ’ policies , which postulate Apple and Google to get a share of these in - secret plan sales on mobile .

And the side effect has been some compelling amusement in these quarantine times : Apple swiftlykicked Fortnite from its storage , then Epic chance upon back with a lawsuit and arrange an in - game effect to sieve a videosatirizing Apple ’s iconic 1984 commercialto mobilize its fanbase against the company , throw in a # FreeFortnite hashtag to boot .

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https://gizmodo.com/fortnite-may-have-just-laid-the-perfect-antitrust-trap-1844714297

Just like Apple , Google take a 30 % cut of a game ’s revenue as a bell for being have on its Play Store . Theapp store ’s rulesplainly lineation this judicial admission to developers :

“ Developers extend products within a secret plan download on Google bid or providing approach to plot mental object must use Google Play In - app charge as the method of defrayment . ”

Argentina’s President Javier Milei (left) and Robert F. Kennedy Jr., holding a chainsaw in a photo posted to Kennedy’s X account on May 27. 2025.

However , Fortnite remains usable on Android , since Google ’s app store is n’t the same monolith as Apple ’s . While the game ’s now impossible to instal on iOS devices thanks to its Apple storage ban , it can still be download through the Epic Games app on Android or via Samsung ’s Galaxy Store on Samsung devices — both method that Epicactively promotesby offer a to a great extent discounted pace for Little Phoebe - buck .

In an emailed assertion to Gizmodo , Google stress that Android ’s open ecosystem allows for multiple stores that developers can opt from to house their apps .

“ While Fortnite remains available on Android , we can no longer make it uncommitted on manoeuvre because it infract our insurance . However , we welcome the opportunity to stay our discussions with Epic and bring Fortnite back to Google Play , ” a Google spokesperson said .

William Duplessie

With Google ’s response to point to , Epic is likely making a clear case for Apple to follow suit and afford up its walled garden , especially give the mounting air pressure from wild Fortnite lover that it ’s helped fire . But if today ’s representation are any denotation , any course to a consecrate Epic Games iOS app storage is going to be a bitingly fought and absolutely wild ride .

https://gizmodo.com/the-showmanship-1844719424

Update 9:18 p.m. ET — Just as it did with Apple , Epic Games has nowfiled a lawsuitagainst Google over alleged antitrust violations just hours after Fortnite was drop from the Play Store . The suit say that Google ’s stipulations about in - app purchase constitute a monopoly in vindicated infringement of both the Sherman Act and California ’s Cartwright Act .

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“ Twenty - two years later , Google has relegated its slogan to nigh an afterthought , and is using its size of it to do evil upon competitors , innovators , customer , and users in a slew of marketplace it has grown to monopolize , ” the courtship argues .

Epic ’s case against Google will likely pose more of a challenge , as the caller has significantly more lax restrictions on its software package than Apple , allow both third - party app stores and sideloading apps on Android . However , Epic ’s ill argue that Google has made its caper Store the clear frontrunner for Android users despite these add options available for app developer :

“ Notwithstanding its promises to make Android devices open to competition , Google has rear contractual and technological barriers that foreclose compete ways of propagate apps to Android substance abuser , ensuring that the Google Play Store accounts for nearly all the downloads of apps from app stores on Android equipment . ”

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Whether Epic will respond to Google with the same kind of showmanship as it did with Apple remain to be seen , but even without kindle shots with avideo parodythis is all shaping up to be one blaze of a soap opera blossom forth before our eyes .

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